If you’re a Multi-passionate Mompreneur® ready to create a memorable brand online, you’re in the right place.
I’m Zakiyah, the Multi-passionate Mompreneur®.
I help ambitious Multi-passionate Momprenerus® build memorable brands online.
From my personal experience, I understand how challenging it can be to set a solid foundation for your brand, then craft valuable content and market it in a way that targets and attracts your ideal audience.
I love online marketing, and I’m passionate about helping Multi-passionate Mompreneurs® (like you) thrive.
If you’re ready to build a successful blog by sharing your knowledge and experience on multiple topics, I welcome you with open arms!
Since 2015, I’ve worked with many Mompreneurs who’ve had a wealth of knowledge about their passions, but struggled when it came to blogging about it.
I’ve also had the opportunity to work with high-level entrepreneurs (as a freelance writer) by helping them craft lead generating blog posts to turn their readers into subscribers and customers.
On my blog, you will find in-depth posts on tried, tested, and proven strategies that you can implement to avoid the mistakes I made (as well as my clients) while growing a brand through blogging.
A little more about me as a Multi-passionate Mompreneur® and my journey.
I’m a wife and #BoyMom x2 who decided to start my own business so I could have something to keep me busy after giving birth to my first child.
Let’s all laugh at the fact that I thought I’d have a ton of free time since I was going to be (“just a mom”) a Stay At Home Mom.
After officially launching my first business (handmade products) in January 2014, I had to DIY everything for it.
My husband and I were still in college, and I didn’t realize how expensive it was to run a handmade business until it was too late.
I had invested all the money I saved from when I had a job, and my husband helped also, but he later became hesitant about making certain investments since I hadn’t generated a profit after a year.
I had to get serious with learning how to market my products on social media, and once I did, I was able to go from not getting sales for months in a row, to getting sales each week.
I became obsessed with learning about social media, and I openly shared my strategies when others asked questions in Facebook groups.
After a few months of getting consistent results on social media (without a large following), people began referring to me for all things social media.
In the Fall of 2015, I started a social media blog because I was getting overwhelmed with answering questions from multiple group members. My blog was going to be a way for me to answer everyone’s questions without being on Facebook all day.
In my second month of having that blog, I decided to start offering services for anyone who wanted additional help. I was passionate about helping others, and I enjoyed talking about social media, but I was exhausted and had completely neglected my handmade product business.
I started making money the same month I created my services and I was shocked!
I didn’t have an email list, but I had a very engaged Instagram audience (with just 100 followers), and I was the only person who helped with social media in that Facebook group that consisted of a few hundred creative entrepreneurs.
This was when I decided to let my passion for helping others take over my hobby of making my handmade product.
Since 2015, I have launched a total of 10 brands, but after seeing how some overlapped, I consolidated them into 6 brands that exists today.
Although I have a total of 6 different brands, I don’t operate each of them during all 12 months of the year.
Each brand I have is tied to a passion I have for helping others achieve a specific goal.
Since I was a marketing nerd, I started some brands (sooner than I should have) to experiment with marketing a product based business VS a service-based business VS a blog.
Best of all, I wanted to repeat being able to achieve certain goals with a small audience.
It’s been a roller coaster ride, but it was worth every second. On that ride, I was able to gain a wealth of knowledge and experience on what works and what doesn’t.
Now, I can share it with you.
My ultimate focus is to help Multi-passionate Mompreneurs® create a memorable brand online.